Science pubs and bling

How many research papers are, from the conception, just bling?

Bling, you say? From the Urban dictionary:

The word "bling" refers to any unnecessary accumulation of metal or jewellery which impresses the simple-minded. Examples of bling-related activity include: driving a car with shiny platinum rims, arriving at a movie premiere in a hat made of glittering diamonds, or pointing at a big block of gold and cooing away for hours on end like an unforgivable moron whose mere existence ultimately cheapens us all. Bling is the single most shallow, boring and wilfully superficial cultural phenomenon ever to excite humankind, which is saying something for a species already hooked on internet poker.

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